We are Mobile Premier League (MPL), one of India’s largest esports and mobile gaming platforms. We have grown and scaled multifold over the last few years. We hit 5 billion games played on MPL within a year of starting up and our current user base is over 90+ million. Some of our marquee investors include Peak XV (earlier Sequoia Capital), Times Internet, and GoVentures. We currently have over 60+ games on our platform. Multiple mainstreams, as well as Indie game developers, are our partners. Creating and re-inventing has been a key practice here and at this point, we require folks who can help us keep pace with the dynamic ecosystem we are all a part of.

Job Responsibilities:

• Managing day to day activities pertaining to ongoing marketing campaigns
• Implement data-led acquisition strategies for MPL.
• Identify the target audience and ascertain how best to communicate to that audience.
• Manage online media marketing, Paid campaigns, partnerships and other aspects of online marketing.
• Monitor performance and evaluate the effectiveness of campaigns through web/app analytics including consumer data and insights, and use this data to tweak current campaigns and formulate future ones.
• Maintaining a detailed workflow status document.
• Collecting data from marketing campaigns as learnings for future implementation
• Research on competition
• Support marketing campaign planning and execution.
• Assist in the creation of written, video, and image content for various marketing channels
• Managing internal and external operational work

Marketing Intern Skills:

• A sense of ownership of and passion for all work assigned
• Accepts and implements new ways of working that allow the team to deliver quality work faster and cheaper
• Applied understanding of basic marketing principles
• Familiarity with major social media platforms (Facebook, Twitter, YouTube, etc.)
• Creative problem-solving skills
• Self-starter with ability to work independently
• Comfortable with multitasking in a deadline-driven environment
• Excellent written and verbal communication skills
• Basic understanding of film production work