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Employer Branding Intern

Mobile Premier League

Mobile Premier League

Bengaluru, Karnataka, India
Posted on Thursday, May 18, 2023

Mobile Premier League (MPL) is the world's leading mobile eSports platform that allows users to participate in free as well as paid competitions across 60+ games in multiple categories, including fantasy sports, sports games, puzzle, casual and board games. Founded in 2018, MPL hosts hundreds of millions of tournaments a month and is trusted by over 90 million registered users across Asia, Europe, and North America.

Know more about us at https://www.mpl.live/

Position Overview:

We are seeking a dynamic and creative individual to join our team as an Employer Branding Intern. As an intern, you will play a crucial role in supporting our employer branding efforts, with a primary focus on content management and LinkedIn posting. This is a fantastic opportunity to gain hands-on experience in the field of employer branding while contributing to our organization's overall talent acquisition strategy.

Responsibilities:

Content Creation and Management:

  • Develop engaging and compelling content for various employer branding initiatives, including blog posts, social media updates, employee testimonials, and job advertisements.
  • Collaborate with the marketing and HR teams to understand the organization's brand voice and values, ensuring that all content aligns with the employer brand messaging.
  • Conduct research and stay up to date with industry trends and best practices related to employer branding to create relevant and impactful content.

LinkedIn Management:

  • Actively manage and maintain the company's LinkedIn presence, including creating and curating content, scheduling posts, and engaging with the audience.
  • Optimize LinkedIn profiles of employees to showcase the company's culture, values, and opportunities.
  • Monitor LinkedIn analytics to track the performance of posts and identify areas for improvement.

Employer Branding Initiatives:

  • Assist in the planning and execution of employer branding campaigns, events, and initiatives.
  • Support the coordination of employee engagement activities, such as employee spotlights, internal newsletters, and recognition programs.
  • Collaborate with the HR team to gather employee stories and testimonials to strengthen the employer brand.

Analytics and Reporting:

  • Monitor key metrics and analytics related to content engagement and LinkedIn performance.
  • Prepare regular reports to evaluate the effectiveness of employer branding efforts and make data-driven recommendations for improvement.

Requirements:

  • Currently pursuing a bachelor's or master's degree in marketing, communications, human resources, or a related field.
  • Strong written and verbal communication skills, with a keen eye for detail.
  • Knowledge of social media platforms, particularly LinkedIn, and an understanding of social media best practices.
  • Familiarity with social media scheduling platforms.
  • Basic understanding of employer branding and talent acquisition concepts.
  • Proficiency in Canva or Photoshop
  • Self-motivated with the ability to work independently and as part of a team.
  • Excellent organizational and time management skills, with the ability to prioritize tasks effectively.
  • Creative mindset and the ability to think outside the box when developing content.